f Experienced Fraud Leadership - 41st Parameter

About Us - 41st Fraud Team

- Ori Eisen, Founder, Chairman and Chief Innovation Officer
  
  Ori Eisen has spent the last ten years in the information technology industry, and is respected for his business knowledge and leadership. His background includes an in-depth application of innovative solutions for preventing business to consumer e-commerce fraud.
  
  Prior to launching 41st Parameter, Mr. Eisen served as the Worldwide Fraud Director for American Express focusing on Internet, MOTO and counterfeit fraud. During his tenure with American Express, Mr. Eisen championed the project to enhance the American Express authorization request to include Internet specific parameters.
  
  Prior to American Express, Mr. Eisen was the Director of Fraud Prevention for VeriSign/Network Solutions. By developing new and innovative technologies, he skillfully reduced fraud losses by over 85 percent in just three months.
  
  Mr. Eisen has an extensive background in developing system infrastructure and implemented solutions, and he is highly regarded in the information and payment technologies industry as a noted leader and technology innovator. Based on this reputation Mr. Eisen is often quoted by industry insiders, and receives numerous invitations to appear as a keynote speaker for industry events and conferences.
  
  Mr. Eisen holds a Bachelor of Science degree in business administration from Montclair State University.
- David Britton, Vice President of Industry Solutions
  
  As one of the very first Internet fraud investigators, David Britton played central roles in the development of cutting edge fraud prevention technologies with several leaders in the E-Commerce space including OnSale.com and Egghead.com. He brings a wealth of experience to his current position and a unique insight into the criminal methodology behind Internet payment fraud.
  
  At OnSale and Egghead, Mr. Britton was responsible for significantly reducing and maintaining some of the lowest fraud loss numbers since the companies' inception. And at a time when most merchants had not yet contemplated fraud prevention tools, he was already encouraging the implementation of an expert investigative team and the creation of systems and processes to combat fraud.
  
  Prior to joining 41st Parameter, Mr. Britton was a private consultant to various fraud prevention enterprises and the former director of training at CrediView, Inc., where he developed Internet fraud prevention training courses for merchant fraud and customer service teams. He has been a featured speaker at industry events, and has authored numerous papers concerning anti-fraud measures.
- Eli Katz, Vice President of Enterprise Strategies, Finance
  
  Prior to joining 41st Parameter, Eli Katz created and was director of the Active Risk Monitoring Practice at Unisys. The practice specialized in creating risk-monitoring "ecosystems" that detect and analyze fraud or identity theft events in real time or near real time. In this role, Mr. Katz led the design of one of the first fraud systems to continuously monitor both online and branch activities.
  
  In his role as director of the Active Risk Monitoring practice, Mr. Katz specialized in the topic of the industrialization of fraud. He met regularly with bankers worldwide around this topic and brings a global perspective of emerging trends. Mr. Katz also participated in the FSTC anti-phishing initiative and is a current member of the APWG.
  
  Mr. Katz has published numerous articles relating to the operational, strategic and IT implications of the automation of fraud and is quoted frequently on the subject.
- Matthew Lane, Vice President of Global Solutions Engineering
  
  Prior to joining 41st Parameter, Matt Lane was the Fraud Prevention Manager at Network Solutions where he was responsible for company-wide fraud prevention policies and activities; and conceptualized, designed and coded new algorithms within proprietary software in response to emerging fraud patterns. He also served as the Lead Fraud Prevention Investigator for Verisign, Inc. where he worked to implement and employ new fraud detection technology while reducing fraud levels by 90 percent. Mr. Lane also analyzed daily transaction data to detect emerging fraud patterns and built requirements for new fraud initiatives.
  
  Because of his comprehensive understanding of online fraud prevention best practices, Mr. Lane has been invited to work with government agencies as a fraud prevention expert. Likewise, he has been the featured speaker at several industry events, including Merchant Risk Council and Fraud Prevention Roundtables.
  
  Mr. Lane received his Bachelor of Science from Appalachian State University with a degree cum laude in Anthropology and a Minor in Criminal Justice.
- Raz Yalov, Chief Technology Officer
  
  Bringing more than 18 years of experience in the software and information technology industries, Raz Yalov comes with unique expertise in working with large enterprise customers and R&D teams.
  
  Prior to joining 41st Parameter, Mr. Yalov spent several years at Mercury in various leading positions within the R&D and Managed Service Operations Groups. While there, he had oversight of enterprise-critical IT monitoring systems and played a central role in the development of a customer-oriented R&D team. Prior to his time at Mercury, Mr. Yalov spent several years as a Chief Developer at Edunetics.
  
  Mr. Yalov brings extensive knowledge of web development as well as expertise in the management of enterprise critical web traffic monitoring systems and Internet protocols. Mr. Yalov received a Bachelor of Science in mathematics and computer science from OU University in Israel.